Meet Michelle

Michelle Ofiwe · Hi, I'm Michelle! I'm a digital copywriter & content strategist. I flip copy + code into meaningful digital experiences. 


Hi, I'm Michelle! 👋🏾
I'm a digital copywriter & content strategist.
I flip copy + code into meaningful digital experiences. 

I've been developing user friendly content since 2011. Long before I ever learned what metadata was, I toughed it out on the mean streets of Dallas (okay, Uptown) to tell the stories of the city's underground musicians and artists. At my core, I believe everyone has a story worth hearing. That hasn't changed much; now, I just tell the stories of businesses and brands.

As a journalist-turned-copywriter, I consider content comprehensively. I'm an ardent champion of good web design and its impacts on the way your audience discovers and enjoys your content. To deliver content that is both exciting and effective, I regularly study and employ user experience design in my work. I also explore the relationship between web design and content strategy with my blog, Copy + Code

I excel best when I'm helping clients create and execute compelling narratives. I'm passionate about history and histories, color theory and contrast, and editing outlines. 

As a freelance writer, my work focuses on the intersections of culture, art and technology. I've happily written profiles, reported pieces, branded content, reviews, and long-form essays for Adidas, The Huffington Post, Complex Magazine, Pitchfork, Rolling Stone, D Magazine, and many more. 

I'm based in Houston, Texas. I love Caribbean food, night drives, the smell of jasmine, and arboretums. 

Email me for opportunities and writing assignments: